Conor McGregor Wiped Out: Will Eddie Hearn Kick Out The MMA Superstar After The Assault

Conor McGregor’s empire is crumbling—legal battles, lost deals, and a boxing mogul’s tough decision. Will Eddie Hearn drop the Irish megastar, or is there a way back from the brink?

McGregor’s Legal Troubles and Its Impact on His Brand

Conor McGregor’s recent legal troubles have raised serious questions about the future of his business relationships, especially with Eddie Hearn. Earlier this month, McGregor was found liable for sexual assault against Nikita Hand at a Dublin hotel in 2018. Although McGregor faced no criminal charges, a High Court jury ruled that McGregor had raped Hand, resulting in a judgment that forces him to pay over $250,000 in damages. While this may seem insignificant compared to his estimated $100 million fortune, the consequences of the case extend far beyond the courtroom.

Loss of Major Sponsorships and Brand Deals

In the wake of the ruling, McGregor has seen a significant decline in his brand partnerships. His Proper No. 12 whiskey, which he sold for $600 million in 2021, dropped him as a spokesperson.  Furthermore, several major retailers in Ireland and the UK have ceased selling McGregor-branded products, including his Forged Irish Stout. This loss of sponsorships and product sales signals a serious blow to McGregor’s public image and business empire.

Hearn’s Uncertain Stance on McGregor Partnership

Eddie Hearn, chairman of Matchroom Boxing, has openly discussed the ongoing evaluation of his partnership with McGregor. Hearn stated that he is carefully reviewing all the facts before making a decision on the future of their relationship. “We have a responsibility to look at all our partnerships,” Hearn told Pro Boxing Fans. “We’ll do that over the immediate future and decide as a business what we’re going to do.” With McGregor’s public image in turmoil, Hearn’s decision could have a lasting impact on the fighter’s presence in the boxing world.

McGregor’s Denial and the Road Ahead

Despite the court’s ruling, McGregor continues to deny the allegations and plans to appeal the decision. Regardless of the legal outcome, however, the damage to his reputation is undeniable. As Eddie Hearn and other partners reassess their associations with McGregor, it remains to be seen whether the Irish megastar can repair his brand and regain sponsorships. The coming months will be crucial in determining McGregor’s next steps in both boxing and his broader business ventures.

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